Wednesday, February 01, 2006

Everyone Knows It's Wendy's

(With apologies to The Association)

Wendy's got a lot of sympathy last year once the news was out that the "finger in the chili" was a fraudulent extortion attempt.

Wendy's just wasted all that sympathy--and more.

Dan Mirvish, former Omahan, former speechwriter for US Senator Tom Harkin, and current independent film producer, recently got royally dissed at a Wendy's in Park City, Utah. He was there to host his annual Slamdance Film Festival, in conjunction with the more well-known Sundance Film Festival. He's also in a wheelchair at present, thanks to a broken leg.

He wanted a hamburger before going to attend one of the several late-night parties associated with the festivals, and the parking lot was icy, so . . . he wheeled up to the Wendy's in his chair. The dining room being closed, he did what any hungry and enterprising soul would do, and moved over to the drive-up window, which was still open.

The cashier then informed him they weren't allowed to serve "walk-ups" at the drive-thru. [What's wrong with this picture?--Ed.] So, he went off to his party, gathered together several of his filmmaker friends--with cameras--and then returned to the restaurant, whereupon restaurant manager "slammed the window literally in our face," according to Mirvish.

As if that weren't bad enough, the manager had also called the police, who drove up, lights flashing, and demanded that "You in the wheelchair--pull over!"

The police thereupon ordered Mirvish and his companions to leave.

Mirvish is considering filing some kind of complaint or lawsuit against Wendy's for violating the Americans With Disabilites Act. I say more power to him!

It would have been different had the Wendy's dining room been open, but under the circumstances, it's a slam dunk that Wendy's failed the ADA's requirement that commercial establishments provide "reasonable accomodation" to those with disabilities.

Wendy's spokesman Bob Bertini only made matters worse when he tried to defend the restaurant manager's behavior by saying that the "no walk-ups" policy had nothing to do with the ADA, and that it rather was a matter of public safety and security "particularly late at night, for employees and customers as well." [How nice that he included customers in his comments, considering that customers are the entire driving engine of Wendy's business.--Ed.]

Everything Bertini said is probably true, but is so insensitive as to be absolutely crass. I, for one, no matter how much I like Wendy's chili on a baked potato, will not buy from Wendy's again. Please join me in my boycott.

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